The limited-edition box makes your candy cookie dreams come true IRVINE, Calif., Sept. 30, 2021 /PRNewswire/ — HI-CHEW™, the immensely fruity, intensely chewy candy has teamed up with Zola Bakes, the famous rainbow cookie enthusiasts, to create a one-of-a-kind cookie just in time for Halloween! To celebrate the candy-centric holiday, HI-CHEW™ and Zola Bakes curated a custom box inspired by one […]

Limited-edition flavor, HI-CHEW™ Raspberry Frozen Yogurt brings the vibrant fruit-flavor to life IRVINE, Calif., July 1, 2021 /PRNewswire/ — HI-CHEW™, the immensely fruity, intensely chewy candy has teamed up with Menchie’s Frozen Yogurt, North America’slargest self-serve frozen yogurt franchise to unveil a refreshing and flavor-bursting new frozen yogurt flavor – HI-CHEW™ Raspberry! Just in time to celebrate National Berry Month, HI-CHEW™ […]

This limited-edition doughnut explosion arrives just in time to celebrate National Candy Month IRVINE, Calif., June 16, 2021 /PRNewswire/ — HI-CHEW™, the immensely fruity, intensely chewy candy and New York City-based The Doughnut Project have teamed up for National Candy Month (June) to celebrate the snack holiday in an unexpected way. Say hello to summer with Strawberry Squeeze, a one-of-a-kind […]

Introducing Black Cherry, Raspberry and Blueberry to the delicious variety of fan-favored chews (IRVINE, Calif.) April 13, 2021 – HI-CHEW™, the immensely fruity, intensely chewy candy expands its innovative portfolio of vibrant flavors with the launch of new HI-CHEW™ Fruit Combos Stand Up Pouch, featuring individually wrapped Tropical Smoothie, Piña Colada and new Strawberry Lemonade. […]

Our newest commercial brings HI-CHEWs magical fruit flavors to life! With a HI-CHEW original tune and a journey through different worlds all their own, our latest video is a reminder that when you choose HI-CHEW you CHEWs to be you!

Orange & Tangerine and Red Apple & Strawberry make their flavorful debut (IRVINE, Calif.) March 3, 2021 – HI-CHEW™, the immensely fruity, intensely chewy candy expands its innovative portfolio of vibrant flavors with the introduction of HI-CHEW™ Plus Fruit in two new fruity flavors: Orange & Tangerine and Red Apple & Strawberry. Plus Fruit is […]

Introducing Black Cherry, Raspberry and Blueberry to the delicious variety of fan-favored chews (IRVINE, Calif.) February 4, 2021 – HI-CHEW™, the immensely fruity, intensely chewy candy expands its innovative portfolio of vibrant flavors with the launch of the HI-CHEW™ Berry Mix, featuring three new offerings: Black Cherry, Raspberry and Blueberry. No need to wait for […]

The award recognizes dynamic consumer package redesigns IRVINE, Calif., Dec. 10, 2020 /PRNewswire/ — HI-CHEW™, the immensely fruity, intensely chewy candy has been named a winner of the 2020 Global Nielsen BASES Design Impact Awards, an award that recognizes impactful package redesigns in the consumer packaged goods (CPG) space. Among the 2020 winners was the 100g HI-CHEW Original Mix peg […]

The new, exclusive merchandise launch offers fans access to flavorful apparel, accessories and more IRVINE, Calif., Nov. 18, 2020 /PRNewswire/ — HI-CHEW™, the immensely fruity, intensely chewy candy, today launches a limited-edition capsule collection of official branded merchandise. For the first time, HI-CHEW™ fans and consumers alike have the opportunity to represent the fan-favorite candy brand’s lively personality […]

HI-CHEW Invites Fans To Pick Which All-Star Flavor They’d Like To See Available in the U.S. in 2021 IRVINE, Calif., Sept. 1, 2020 /PRNewswire/ — HI-CHEW™, the immensely fruity, intensely chewy candy, welcomes candy enthusiasts to the opening day of the 2020 HI-CHEW™ Fantasy Flavor Games. This voting competition allows participants to rank which unique HI-CHEW™ flavor they would like […]

The two limited-edition frozen yogurt flavors include Mango and Passion Fruit, which swirl together to create Tropical Smoothie IRVINE, Calif., Aug. 4, 2020 /PRNewswire/ — HI-CHEW™, the immensely fruity, intensely chewy candy joins forces with Menchie’s Frozen Yogurt, North America’s largest self-serve frozen yogurt franchise to unveil a frozen treat experience like never before: two new vibrant flavors! HI-CHEW™ […]

This limited edition doughnut arrives just in time for National Watermelon Day, August 3rd IRVINE, Calif., July 29, 2020 /PRNewswire/ — HI-CHEW™, the immensely fruity, intensely chewy candy and New York City-based The Doughnut Project have teamed up for National Watermelon Day (August 3rd) to celebrate America’s favorite summer fruit (and HI-CHEW fan-favorite) with the creation of a one-of-a-kind […]

New Cola and Ramune flavors celebrate classic sodas in the United States and Japan IRVINE, Calif., June 18, 2020 /PRNewswire/ — HI-CHEW™, the immensely fruity, intensely chewy candy, expands its globally-inspired product portfolio with the new Soda Pop Mix, including Ramune and Cola flavors. The refreshing soda flavors come together as consumers’ excitement and demand for unique, innovative, […]

New Tropical Smoothie and Piña Colada make their flavorful layered debut IRVINE, Calif., Feb. 13, 2020 /PRNewswire/ — HI-CHEW™, the immensely fruity, intensely chewy candy expands its innovative portfolio of vibrant flavors twofold with the launch of new HI-CHEW™ Fruit Combos Mix, featuring Tropical Smoothie and Piña Colada. Each chewlet offers two layers of mouthwatering tastes that, when bitten into, create one amazing […]

Introducing the must-have treat for July, HI-CHEW™ Dragon Fruit Frozen Yogurt IRVINE, Calif., June 27, 2019 /PRNewswire/ — HI-CHEW™, the immensely fruity, intensely chewy candy, and Menchie’s Frozen Yogurt, North America’s largest self-serve frozen yogurt franchise, have teamed up to announce this summer’s go-to new sweet treat: HI-CHEW™ Dragon Fruit Frozen Yogurt. As the vibrant fruit has grown in popularity, the limited-edition […]